The following is a summary of the 1-800-FLOWERS.COM, Inc. (FLWS) Q4 2024 Earnings Call Transcript:

Financial Performance:

• Q4 revenue declined due to challenging macroeconomic conditions, particularly affecting lower-income households.

• Gross margin showed significant improvement, reaching 40.1% for the fiscal year, thanks to effective cost management and operational efficiencies.

• Adjusted EBITDA grew to $93 million, despite a revenue decline, driven by strong gross margin recovery and disciplined expense management.

Business Progress:

• Introduced James Langrock as the new CFO, highlighting a smooth leadership transition.

• Enhanced customer targeting with expanded product offerings and refined pricing strategies to cover various consumer segments.

• Invested in Relationship Innovation, focusing on product development and marketing to improve customer retention and acquisition.

• Leveraged multi-brand strategy, introducing new products and acquiring Scharffen Berger to enhance the high-end product portfolio.

Opportunities:

• Plans to enhance top-line trends in FY 2025 through Relationship Innovation efforts and recent acquisitions.

• Opportunity to grow the corporate gifting segment and increase wholesale revenue based on strong partner orders for the upcoming holiday season.

• Strategy to convert customers into multi-brand consumers, increasing their lifetime value.

Risks:

• Persistent challenging macro conditions, particularly impacting lower-income consumers, could continue to affect discretionary spending.

• Possible risks from high commodity costs and economic uncertainties affecting consumer behavior and operational costs.

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