Bell Media and Warner Bros. Discovery Expand Partnership In Canada, Broadening Bell Media And Warner Bros. Discovery's Content Pact And Extends Crave As The Exclusive Canadian Home Of HBO And Max Originals; Deal Includes Co-Development And Canadian Content Licensing Commitment
– Enhanced agreement broadens Bell Media and Warner Bros. Discovery's content pact and extends Crave as the exclusive Canadian home of HBO and Max Originals–
– Deal includes co-development and Canadian content licensing commitment –
TORONTO, Oct. 8, 2024 /PRNewswire/ - Bell Media announced today it has expanded its landmark partnership with Warner Bros. Discovery for the Canadian market, extending Crave for multiple years as the exclusive home of HBO and Max content. The expansion of Bell Media's existing licensing agreement with Warner Bros. Discovery, announced in 2023, ensures Crave subscribers have continued access to a vast library of premium content for the foreseeable future.
The new agreement also includes a co-production commitment for original Canadian content with global appeal, licensing of Bell Media original content for use on Warner Bros. Discovery platforms outside of Canada, and extended access to French-language content for use on Bell Media platforms.