Katrina Cukaj Joins Fox Corporation as Executive Vice President, Advertising Sales and Portfolio Marketing
Katrina Cukaj Joins Fox Corporation as Executive Vice President, Advertising Sales and Portfolio Marketing
Cukaj Will Lead Ad Sales for FOX Entertainment
Cukaj将带领FOX娱乐的广告销售
New York, NY – October 08, 2024 – Veteran advertising executive Katrina Cukaj has joined Fox Corporation (Nasdaq: FOXA, FOX) as Executive Vice President, Advertising Sales and Portfolio Marketing reporting to FOX Advertising Sales, Marketing and Brand Partnerships President Jeff Collins.
纽约,纽约州-2024年10月08日-资深广告执行官Katrina Cukaj已经加入Fox公司(纳斯达克:FOXA,FOX)担任广告销售与组合营销执行副总裁,直接向FOX广告销售、营销和品牌合作总裁Jeff Collins报告。
In this role, Cukaj will oversee the go-to-market ad sales strategy for FOX Entertainment's leading linear and digital portfolio, as well as advanced advertising products, portfolio marketing and brand partnerships, agency relationships and Upfront negotiations.
在此职位上,Cukaj将监督FOX娱乐领先的线性和数字组合的市场广告销售策略,以及先进的广告产品,组合营销和品牌合作,代理关系和上季节前谈判。
In making the announcement, Collins said: "I am thrilled to welcome Katrina to the FOX Ad Sales team. She is an outstanding leader who has a well-earned reputation as an innovator as well as a dedicated and trusted partner to agencies and clients alike. I look forward to the positive impact she will have on our business and our team."
在宣布这一消息时,Collins说:“很高兴欢迎Katrina加入FOX广告销售团队。她是一位杰出的领导者,享有良好口碑的创新者,也是在机构和客户中皆有奉献和信任的合作伙伴。我期待她对我们的业务和团队产生的积极影响。”
"I am so pleased to join Jeff and his team and help build on their incredible momentum and looking forward to partnering with our advertisers to find impactful ways to connect their brands to FOX Entertainment's world-class content and engaged fans," said Cukaj.
“我很高兴加入Jeff及其团队,并帮助发挥他们的不可思议的势头,并期待与我们的广告客户合作,找到有效的方式将他们的品牌与FOX娱乐的世界一流内容和忠实粉丝联系在一起,” Cukaj表示。
Prior to joining FOX, Cukaj held several senior advertising roles at Warner Media, most recently serving as Executive Vice President Sales & Client Relationships. In that capacity she led a large team of sales, marketing, strategic planning, research, and creative executives who service Warner Media's biggest advertisers and holding companies.
在加入FOX之前,Cukaj曾担任Warner Media的多个高级广告职位,最近担任广告销售和客户关系执行副总裁。在此之前,她领导了一个庞大的销售、营销、战略规划、研究和创意执行团队,为Warner Media最大的广告客户和控股公司提供服务。
Additionally, she oversaw Television, Digital, Streaming, Direct Response, Advanced Advertising, and Brand Funded revenue streams and was responsible for leading cross platform, brand-centric sales strategies.
此外,她监督了电视,数字,流媒体,直接反应,先进广告和品牌赞助的营收流,负责领导跨平台,以品牌为中心的销售策略。
Prior to that she served as Executive Vice President Marketing, Strategy & Network Partnerships/Brand Innovation where she led the Network Partnerships team directly involved with the editorial and business strategies for the news, entertainment, kids & family and young adult divisions as it pertains to program development, digital growth strategies, new business ventures, network and brand strategy.
在此之前,她担任过执行副总裁市场、策略和网络合作/品牌创新,领导了直接参与新闻,娱乐,儿童和家庭以及青少年部门的编辑和商业策略的网络合作团队,涉及节目开发,数字增长战略,新业务探索,网络和品牌战略。
Other roles at Warner Media included serving as Executive Vice President Strategy, Pricing & Planning.
Warner Media的其他职位包括担任战略、定价和规划执行副总裁。
Earlier in her career, Cukaj worked for Turner Broadcasting as Executive Vice President, CNN.
在她的职业生涯早期,Cukaj曾担任CNN执行副总裁的Turner Broadcasting的工作。
She earned a Bachelor of Art degree in Communications from Fordham University and has had professional affiliations with Upwardly Global, She Runs It, WICT, NAMIC, and AAF.
她在福特汉姆大学获得了传播学文学学士学位,并与Upwardly Global、She Runs It、WICt、NAMIC和AAF有专业联系。
Cukaj will begin her new role on October 29, 2024.
Cukaj将于2024年10月29日开始新的角色。
About Fox Corporation
关于Fox Corporation
Fox Corporation produces and distributes compelling news, sports, and entertainment content through its primary iconic domestic brands, including FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group. These brands hold cultural significance with consumers and commercial importance for distributors and advertisers. The breadth and depth of our footprint allows us to deliver content that engages and informs audiences, develop deeper consumer relationships, and create more compelling product offerings. FOX maintains an impressive track record of news, sports, and entertainment industry success that shapes our strategy to capitalize on existing strengths and invest in new initiatives. For more information about Fox Corporation, please visit .
关于TIME TIME是一个拥有101年历史的全球媒体品牌,通过其标志性杂志和数字平台在全球范围内共同触达超过1.2亿的受众。凭借对世界上最有影响力的人物的无与伦比的接触,消费者和合作伙伴的信任以及无可匹敌的召集力,TIME的使命是讲述塑造和改善世界的人和思想的基本故事。今天,TIME还包括获得艾美奖的电影和电视部门TIME Studios;建立在强大的TIME100和年度人物特许经营权的基础上的显着扩大的现场事件业务,并为儿童提供有重点的新闻,为教师和家庭提供有价值的资源;屡获殊荣的品牌内容工作室Red Border Studios;网站构建平台TIME Sites;可持续性和气候行动部门TIME CO2;电子商务和内容平台TIME Stamped等。
About FOX Entertainment:
关于FOX Entertainment:
With a legacy spanning nearly 40 years, FOX Entertainment is one of the world's most recognizable media brands and a prolific content producer across its iconic broadcast network and both owned and third-party platforms worldwide. Known for its independent, innovative spirit and provocative, groundbreaking storytelling, the company was reinvented in 2019 and today includes three key business segments: FOX Television Network, FOX Entertainment Studios and worldwide content sales and licensing unit FOX Entertainment Global.
拥有近40年历史的FOX Entertainment是世界上最知名的媒体品牌之一,是跨其标志性广播网络及全球拥有和第三方平台的多产内容制作商。以独立、创新的精神和煽动性、开创性的叙事著称,该公司在2019年进行了改革,并今天包括三个关键业务板块:FOX电视网、FOX Entertainment工作室和全球内容销售及许可单位FOX Entertainment Global。
While maintaining its leadership in linear television with an exceptional slate of original series – including Rescue: HI-Surf, Doc, 9-1-1: Lone Star, The Masked Singer, The Floor, The Simpsons, Animal Control, Murder in a Small Town, The Cleaning Lady, Hell's Kitchen and LEGO Masters – FOX Entertainment is growing its portfolio of studio engines, business operations and library of owned original content.
在保持在传统电视领域领先地位的同时,FOX娱乐拥有一系列出色的原创系列节目,包括《拯救:HI-Surf》、《Docs》、《9-1-1:星州救援》、《蒙面唱将猜猜猜》、《舞台》、《辛普森一家》、《动物控制》、《小镇凶杀案》、《女佣》、《地狱厨房》和《乐高大师》。FOX娱乐正在发展其工作室引擎、业务运营和自有原创内容库。
To date, the FOX Entertainment Studios division includes the in-house unscripted studio FOX Alternative Entertainment with hits The Masked Singer, I Can See Your Voice and Name That Tune, and its scripted content studio featuring comedies Animal Control and Going Dutch and signature drama series The Way Home and Chicken Sisters. The unit also oversees the award-winning animation studio Bento Box Entertainment with animated comedies including Bob's Burgers, Krapopolis, Grimsburg, Hazbin Hotel and Universal Basic Guys; entertainment platform TMZ with its tentpole primetime series TMZ Investigates; its new independent film label Tideline Entertainment with inaugural releases including First Time Female Director, Ponyboi and Beacon; and the culinary and lifestyle content venture Studio Ramsay Global in partnership with iconic chef Gordon Ramsay, featuring new food-themed original series such as Next Level Chef, Gordon Ramsay's Food Stars and Idiot Sandwich, as well as the new next-gen global food brand and entertainment platform Bite.
迄今为止,FOX娱乐工作室部门包括内部真人秀工作室FOX Alternativ娱乐,旗下拥有热门节目《蒙面唱将猜猜猜》、《我能看到你的声音》和《猜猜歌名》,以及编剧内容工作室,其中包括喜剧节目《动物控制》和《兰博记》,以及标志性剧集《归途》和《姐妹鸡》。该部门还监督屡获殊荣的动画工作室Bento Box Entertainment,包括动画喜剧《汉堡包店老板鲍勃》、《克拉波里斯》、《格林斯堡》、《酒店地狱》和《普通大伙伴》;娱乐平台TMZ,旗下主要黄金时段栏目《TMZ调查》;其新的独立电影标签Tideline Entertainment,首发作品包括《首位女导演》、《Ponyboi》和《灯塔》;以及与标志性厨师戈登·拉姆齐合作的Studio Ramsay全球公司,推出新的美食主题原创系列,例如《厨神之路》、《戈登·拉姆齐的美食之星》和《傻瓜三明治》,以及新一代全球美食品牌和娱乐平台Bite。
As a global content creator and production partner, FOX Entertainment Studios collaborates with studios and platforms worldwide, including Disney/Hulu, Warner Bros. Discovery, Sony Pictures Television, Prime Video, Netflix, Apple+, Hallmark, TelevisaUnivision, UK's Channel 4, France's TF1, German's ProSieben, Canadian Broadcasting Corporation, Australia's Foxtel and FOX-owned streamer Tubi.
作为全球内容创作者和制作合作伙伴,FOX娱乐工作室与包括迪士尼/Hulu、华纳兄弟探索、索尼影视、Prime Video、奈飞、苹果+、Hallmark、TelevisaUnivision、英国第四频道、法国TF1、德国ProSieben、加拿大广播公司、澳洲Foxtel以及FOX旗下流媒体服务Tubi在内的全球工作室和平台进行合作。
Press Contact:
新闻媒体联系人:
Kathy Kelly-Brown
凯西·凯利-布朗
FOX Ad Sales Communications
FOX广告销售通讯部
917-836-9375
917-836-9375
kathy.kelly-brown@fox.com
kathy.kelly-brown@fox.com