More Prime Members Shopped this Year's Event
Prime Big Deal Days 2024 Marks Our Biggest Early Holiday Kickoff Event Ever
More Holiday Deals to Come Through the End of the Year
Amazon (NASDAQ:AMZN) announced that Prime Big Deal Days was its biggest October shopping event ever. More Prime members shopped compared to last year and took advantage of early holiday deals, marking the kickoff to the holiday season with higher sales and more items sold during the two-day event than any previous October shopping event. Globally, Prime members saved more than $1 billion across millions of deals, including on seasonal merchandise and gifts.