"Overseas hot sales!" Just as the november 11 shopping festival on Tmall started, among the merchants participating in the Taobao Tmall overseas growth plan, nearly 0.07 million merchants saw their transactions double, being the first to taste the benefits of following Taobao's "sell globally with one click".

This year, a total of 10 countries and regions worldwide have joined the "free shipping zone", with a significant growth in new overseas users, where the scale of new consumers in Singapore and China's Hong Kong doubled year-on-year.

With the booming e-commerce, the space for SAAS software services market is expanding.

According to Frost & Sullivan data, as of 2021, the Chinese SaaS market increased from 11.6 billion yuan in 2017 to 40.3 billion yuan, with a CAGR of 36.5% from 2017 to 2021. It is expected to reach 126.4 billion yuan by 2026, with a CAGR of 25.7% from 2021 to 2026.

At the 2024 Trusted Cloud Summit, the China Academy of Information and Communications Technology released the "Cloud Computing White Paper". Li Wei, Deputy Director of the Cloud Computing and Big Data Research Institute of the China Academy of Information and Communications Technology, stated that the total scale of the cloud computing market in 2023 was 616.5 billion yuan, a 35.5% increase from 2021. With the cloud computing technological innovation brought about by AI natives and the large-scale application of big models, China's cloud computing industry development will usher in a new growth curve. It is estimated that by 2027, China's cloud computing market size will exceed 2.1 trillion yuan.

In this regard, the SaaS market growth rate is 23.1%. In the future, with the commercial implementation of large AI models, it is expected to become the main way for small and mid-cap innovative companies to compete.

SaaS software service companies include:

Mafushi (02556): Haitong Securities research reports point out that Mafushi, as a leading enterprise in marketing and sales SaaS, has a full-chain product system and a strong sales service network, targeting two groups of small and medium-sized enterprise (SMB) customers and large customers (KA), driving long-term market space with dual wheels. The bank reiterated that with the continuous optimization of the company's product system, the continuous improvement of AI application maturity, and the continuous expansion of large customers, the enterprise SaaS business will accelerate its growth. The company stated that its artificial intelligence tools can efficiently handle multiple complex tasks without human supervision, and under the background of integrating artificial intelligence technology, change its software product package pricing method, which is very likely to become a new mainstream billing mode for SaaS software companies in the AI era.

Weimob Inc (02013): Weimob is a leading domestic retail e-commerce SaaS leader and a precise marketing service provider. On the revenue side, the SaaS business in 2023 was greatly affected by macroeconomic environment budget tightening for large customer IT, but smart retail demand has high certainty, with few competitors at the same level. In the future, as the macroeconomic recovery demand lags behind, demand will be released; the advertising business's video number quickly gained popularity, and as an important service provider in the Tencent system, the company enjoys structural dividends.