On November 14, Grunit announced that as of September 30, 2024, the total bill amount generated by the online marketing solution business was approximately RMB 8,768.1 million, an increase of about 28.9% from the same period in 2023, mainly due to the deeper and closer cooperation between the group and core customers, as well as actively expanding customer and media channels.
Compared with the operating data of the second quarter of 2024, the retention rate of group advertising customers with total bills exceeding RMB 10 million increased by 100% month-on-month; the total number of customers also remained stable in the third quarter of 2024.
As of September 30, 2024, in the nine months, the live e-commerce business served 21 brands, mainly involving mass consumer and local life categories, with a total volume of goods traded (GMV) of approximately RMB 676.9 million.