具体而言，尽管10月份电动汽车销量增长了6.9%，但全年来看，由于政策扶持减少，电动汽车销量仍呈下降趋势。英国成为亮点，10月电动汽车注册量激增24%，这得益于制造商为达标而提供的大幅折扣。According to data released by the European Automobile Manufacturers Association on Thursday, the number of new car registrations achieved only a slight increase of 0.1% in October, reaching a total of 1.04 million vehicles.
The Zhitong Finance App learned that according to data released by the European Automobile Manufacturers Association on Thursday, the number of new car registrations only achieved a slight increase of 0.1% in October, reaching 1.04 million vehicles. This slight increase was mainly due to the strong performance of the German market, but the decline in sales in France, Italy and the UK seriously dragged down the overall data. Facing the market downturn, Ford Motor Company (F.US) and Volkswagen are actively implementing cost reduction strategies to cope with weak demand. Currently, the European car market is facing multiple challenges, including the blocking of the transition to electric vehicles, budget tightening due to rising cost of living, and the impact of policy changes on electric vehicle sales.
Figure 1
Specifically, although electric vehicle sales increased 6.9% in October, electric vehicle sales continued to decline throughout the year due to reduced policy support. The UK was the highlight, with electric vehicle registrations surging 24% in October, thanks to significant discounts offered by manufacturers to meet the standards.
In contrast, after Germany cancelled its electric vehicle purchase aid, electric vehicle sales fell 4.9% in October, and sales fell sharply by more than a quarter in the first ten months. Car companies such as Porsche and Mercedes-Benz have also cut their electric vehicle production plans as a result.
Although the German government intends to restart aid measures to support automobile manufacturers, after the collapse of the ruling coalition, the future policy direction is full of uncertainty. This will undoubtedly limit the government's ability to take effective action before early elections.
The downturn in the European electric vehicle market has put tremendous pressure on manufacturers, including Volkswagen, Stellantis NV, and Renault SA. Failure to meet the stricter emission regulations to be implemented may face the risk of billions of euros in fines.
Figure 2
In this context, consumers have switched to internal combustion engines and small battery-powered hybrid cars. Car companies such as Toyota have benefited from this, and hybrid vehicle sales increased 16% last month. Volkswagen is in negotiations with the German trade union on large-scale cost cuts. Despite the challenges, its October registration volume increased by 13%, while Stellantis sales fell 17% during the same period.
In summary, the European automobile market is undergoing a complex and varied adjustment period. The twists and turns of the transformation of electric vehicles, the uncertainty of policy changes, and changes in consumer preferences have jointly shaped the current market pattern and forced automobile manufacturers to adopt more flexible and efficient response strategies.
