Apple Inc. (NASDAQ:AAPL) recently unveiled its Black Friday 2024 promotion, running from Nov. 29 to Dec. 2, offering customers gift cards with the purchase of eligible products instead of direct discounts.
What Happened: Apple's Black Friday deals include gift cards ranging from $25 to $200, depending on the product. Here's a detailed breakdown:
iPhone: Customers can receive up to a $75 Apple Gift Card by purchasing an iPhone 15, iPhone 14, or iPhone SE.
Mac: Potential buyers can earn up to a $200 Apple Gift Card with purchases of MacBook Air 15-inch (M3), MacBook Air 13-inch (M3), or MacBook Air 13-inch (M2).
iPad: You can get up to a $100 gift card when buying an iPad Pro, iPad Air, or iPad (10th generation).
Apple Watch: Users can get a $50 Apple Gift Card with the Apple Watch SE while buying a new smartwatch.
AirPods: Receive up to a $75 gift card on AirPods Max, AirPods Pro 2, or AirPods 4.
Apple TV & Home: Buyers can get a $50 gift card with an Apple TV 4K or HomePod purchase.
Beats: You can earn up to a $50 Apple Gift Card on select Beats products, including Beats Studio Pro, Beats Solo Buds, and Beats Fit Pro.
Accessories: A $25 Apple Gift Card is available for accessories like the Magic Keyboard, Apple Pencil, and Smart Folios for iPads.
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Why It Matters: The announcement follows weeks of early Black Friday sales from retailers like Amazon.com, Inc. (NASDAQ:AMZN), Walmart (NYSE:WMT), and BestBuy Co. (NYSE:BBY), many of which feature notable discounts on Apple products.
However, customers who choose to shop directly with Apple can still benefit from the gift card promotion, particularly when paired with a device trade-in.
Apple Card users can also earn 3% cashback on their purchases, adding further value.
Price Action: At the time of writing, Apple shares rose by 0.035% to $229.95 in after-hours trading, following a 0.59% gain to $229.87 during Friday's regular session, according to Benzinga Pro data.
Photo courtesy: Shutterstock
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Disclaimer: This content was partially produced with the help of Benzinga Neuro and was reviewed and published by Benzinga editors.
