Cistto Founder Li An: 'We Deliver Unique Products to Enhance the Skincare Experience for North American Consumers'
Cistto Founder Li An: 'We Deliver Unique Products to Enhance the Skincare Experience for North American Consumers'
LOS ANGELES, Nov. 25, 2024 /PRNewswire/ -- Cistto, a cutting-edge brand dedicated to repairing sensitive skin, announced their expanding into the North American market. Cistto has quickly captured the hearts of modern travelers in China with its gentle yet effective skincare solutions. In just four short years, Cistto has garnered acclaim from the scientific community, received endorsements from industry professionals, and built a loyal following among users. Now, Cistto is set to introduce its distinctive skincare philosophy and products to North America, promising consumers a brand new array of options. Cistto founder Li An, introduced the inspiring brand story behind this innovative label.
洛杉磯,2024年11月25日/美通社/ - 瑟都(Cistto),一家致力於修復敏感肌膚的尖端品牌,宣佈擴張北美市場。瑟都憑藉其溫和而有效的護膚解決方案迅速贏得了中國現代旅行者的青睞。僅僅四年的時間,瑟都從科學界獲得稱讚,獲得行業專業人士的認可,並在用戶中建立了忠實的追隨者。現在,瑟都打算向北美推出其獨特的護膚理念和產品,爲消費者提供全新的一系列選擇。瑟都創始人李安介紹了這個創新品牌背後鼓舞人心的品牌故事。
Origins: The Beginning of a Journey
起源:旅程的開端
In reflecting on the origins of Cistto, Li shared, "The inception of Cistto was born from my passion for exploring the world and a profound understanding of the skincare needs that arise during travel. As someone with sensitive skin, I intimately grasp the challenges of navigating diverse climates and vibrant urban environments. Cosmetics often take a backseat; the true priority is clean, healthy, and protected skin. Yet, packing a cumbersome assortment of skincare bottles is far from practical. I longed for a solution that seamlessly fused the convenience of travel with the specialized care that sensitive skin demands."
在反思瑟都的起源時,李分享道:「瑟都的開始源於我對探索世界的熱情和對旅行中產生的護膚需求的深刻理解。作爲一個有着敏感肌膚的人,我深刻理解在不同氣候和充滿活力的城市環境中導航的挑戰。化妝品經常被擱置不用;真正的重點在於清潔、健康和受保護的皮膚。然而,攜帶繁瑣的護膚瓶遠非實際可行。我渴望找到一款既方便旅行又滿足敏感肌膚需求的護理解決方案。」
This yearning inspired the creation of Cistto—offering both convenience and efficacy for those with sensitive skin. Li elaborated, "Our team envisioned a skincare line designed for real people—those leading busy lives who refuse to compromise on their skin's health and comfort. The products we aim to develop simplify the skincare regimen while elegantly marrying innovation with a soothing and luxurious experience."
這種渴望激發了瑟都的誕生 - 爲那些敏感肌膚的人提供便利和功效。李詳細闡述說:「我們的團隊設想了一個爲真實人群設計的護膚系列 - 那些生活忙碌、拒絕妥協自己肌膚健康和舒適度的人。我們力求開發的產品簡化護膚程序,優雅地將創新與令人心曠神怡的體驗融爲一體。」
Current Growth: Innovation and Recognition
目前的增長:創新和認可
Cistto's rapid growth in the Chinese market has been nothing short of remarkable. Li revealed, "We've successfully launched three main product lines—essential skincare, advanced repair, and anti-aging for sensitive skin. With annual sales exceeding 45 million USD and over 2 million loyal customers served each year, Cistto has quickly become a trusted name. In 2020, Cistto introduced the industry's first disposable makeup remover oil. Not only is the formula highly effective and gentle, providing deep cleansing while caring for the skin's barrier, but the single-use packaging also offers greater convenience, especially for those who love to travel or are constantly on the go."
瑟都在中國市場的快速增長無疑是令人矚目的。李透露道:「我們成功推出了三條主要產品線 - 基礎護膚、高級修復和敏感肌膚抗衰老。每年銷售額超過4500萬美元,每年爲超過200萬忠實客戶提供服務,瑟都迅速成爲人們信賴的品牌。2020年,瑟都推出了行業首款一次性卸妝油。不僅配方高效溫和,提供深層清潔並呵護皮膚屏障,而且一次性包裝也提供了更大的便利,特別適合熱愛旅行或經常在外奔波的人們。」
Cistto's products have been repeatedly recognized for their innovation and performance, earning prestigious industry awards such as the "Bazaar Beauty Award" and the "Trends Health Innovation Award." With over 250 dermatologists endorsing and recommending its products, Li expressed his pride, stating, "This is a testament to Cistto's unwavering commitment to quality and efficacy."
Cistto的產品多次因其創新性和性能而獲得認可,贏得了像「時尚芭莎美容大獎」和「趨勢健康創新大獎」這樣的行業獎項。超過250名皮膚科醫生推薦並認可其產品,李先生表達了他的自豪之情,稱:「這證明了Cistto對質量和功效的堅定承諾。」
Future: Expanding into the North American Market
未來:進軍北美市場
When discussing Cistto's recent plans, Li shared, "Cistto has been actively pursuing brand collaborations, such as our partnership with Butter Bear, which has received a positive response. At present, we are also expanding into the North American market." This strategic move stems from a keen understanding of the potential within the North American beauty sector. Li explained, "With the advantages of a globalized supply chain and strong economic growth, Chinese beauty brands are innovating at an impressive pace, driving transformation in global markets. We've observed that the North American beauty market remains relatively traditional, with a limited range of products. Many consumer needs are yet to be met, presenting opportunities for product iteration and innovation. Cistto hopes to introduce more differentiated products to North American consumers, enriching their skincare experience and offering them novel, high-quality choices."
在討論Cistto最近的計劃時,李先生分享道:「Cistto一直在積極尋求品牌合作,比如我們與Butter Bear的合作,得到了積極的反響。目前,我們還在不斷向北美市場擴張。」這一戰略舉措源於對北美美容行業潛力的敏銳認識。李先生解釋說:「憑藉全球化供應鏈的優勢和強勁的經濟增長,中國美妝品牌正以驚人的速度創新,推動全球市場的轉變。我們注意到,北美美容市場仍然比較傳統,產品種類有限。很多消費者需求尚未得到滿足,爲產品的改進和創新提供了機遇。Cistto希望向北美消費者推出更多差異化產品,豐富他們的護膚體驗,爲他們提供新穎、高質量的選擇。」
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SOURCE Cistto
資訊來源:Cistto