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Catcha Expands Into IT With Latest Acquisition

Catcha Expands Into IT With Latest Acquisition

Catcha最新收購擴大了其業務範圍
Business Today ·  2024/11/28 06:29
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Catcha Digital Berhad announced its entry into a share sale agreement to acquire a 51% interest in Nexible Solutions Sdn Bhd for a cash consideration of RM11 million which marks the company's expansion into the IT sector, specifically in software-as-a-service (SaaS) and artificial intelligence (AI) solutions.

Catcha Digital Berhad 宣佈與 Nexible Solutions Sdn Bhd 簽署股份出售協議,以現金 1100萬林吉特收購 51% 的股份,標誌着公司在 IT 板塊的擴展,特別是在軟件即服務 (SaaS-雲計算) 和人工智能 (AI) 解決方案方面。

Nexible is a provider of business-to-business (B2B) SAAS software solutions, with its flagship product Outperform being an AI-powered sales automation platform that enables businesses, predominantly in the real estate sector, to effectively manage leads and customer relationships.

Nexible 是一家提供企業對企業 (B2B) SaaS 軟件解決方案的供應商,其旗艦產品 Outperform 是一款基於人工智能的銷售自動化平台,使企業,主要是在房地產業,能夠有效管理潛在客戶和客戶關係。

"With Catcha's extensive experience in scaling digital companies, particularly those serving the real estate sector, we are well-positioned to support Nexible's growth trajectory and regional expansion plans," said Patrick Grove, Chairman of Catcha Digital.

「憑藉 Catcha 在擴大數字公司,特別是服務房地產業的豐富經驗,我們在支持 Nexible 的增長軌跡和區域型擴展計劃方面處於良好位置,」Catcha Digital 的主席 Patrick Grove 說。

"Joining forces with Catcha Digital opens up exciting growth opportunities for Outperform, with cross-selling synergies through iMedia" said Ananprakash A/L Saminathen, CEO & Co-Founder of Nexible.

「與 Catcha Digital 的強強聯合爲 Outperform 開闢了令人興奮的增長機遇,通過 iMedia 實現交叉銷售的協同效應,」Nexible 的首席執行官兼聯合創始人 Ananprakash A/L Saminathen 說。

The proposed acquisition provides significant cross-selling opportunities, allowing Catcha Digital to offer its digital advertising solutions to Nexible's existing customer base to broaden their sales funnel while enabling Nexible to market its products to Catcha Digital's existing customers to enhance the conversion of their sales funnel.

擬議的收購提供了顯著的交叉銷售機會,使 Catcha Digital 能夠向 Nexible 的現有客戶群體提供數字廣告解決方案,以擴大其銷售渠道,同時還使 Nexible 能夠向 Catcha Digital 的現有客戶推銷其產品,以提升其銷售渠道的轉化率。

声明:本內容僅用作提供資訊及教育之目的,不構成對任何特定投資或投資策略的推薦或認可。 更多信息
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