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万事达:美国“黑五”线下销售低迷 电商消费同比大幅增长14.6%

Gelonghui Finance ·  Dec 2, 2024 01:09

格隆汇12月2日|万事达和其他数据提供商的数据显示,今年“黑色星期五”,美国零售商店的销售低迷,相比之下,在线消费增长则更为强劲。据万事达卡的初步估计,“黑色星期五”美国零售实体店的销售额同比仅增长0.7%,电商在线销售额则大幅增长14.6%,该指标衡量的是万事达卡支付网络的零售销售额,以及对现金和支票支付的估算,估算值并未根据通胀率进行调整。根据数据公司Facteus的数据,实体店销售额同比下降5.4%,线上销售额则同比增长11.1%;若计入通胀,实体店销售额同比下降8%,线上销售额同比增长8.5%。

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