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国信证券:AI密集催化应用端补涨机会 IP谷子产业景气度持续提升

Guosen: The application end of AI is intensively catalyzing opportunities for a rebound in the IP millet industry, and its prosperity continues to improve.

Zhitong Finance ·  Dec 9, 2024 07:19

Guoxin Securities released a research report stating that it continues to be optimistic about AI applications and opportunities in the IP millet industry, and is focusing on recovering the bottom of the boom in the medium to long term.

The Zhitong Finance App learned that Guoxin Securities released a research report saying that it continues to be optimistic about AI applications and opportunities in the IP millet industry, and is focusing on recovering the bottom of the boom in the medium to long term. OpenAI began a 12-day live broadcast, and the AI application targets for US stocks reached new highs. The AIGC direction is intensive. From the perspective of short-term event catalysis and US stock mapping, it continues to be optimistic about AIGC application-side growth opportunities to focus on IP, big models, and application links. The prosperity of the IP millet industry continues to rise. We are optimistic about IP, operation, channels, etc., and we mainly recommend Bubble Mart and focus on other individual stock opportunities in the industry chain, such as Guangbo Co., Ltd. (002103.SZ), Yao Ji Technology (002605.SZ), and Aofei Entertainment (002292.SZ). It also focuses on pan-technology themes such as VR/AR, data elements, and cultural overseas travel.

In the gaming sector, the bank believes that prosperity is expected to continue to improve at the bottom. It recommends targets such as Kaiying Network (002517.SZ) and Giant Network (002558.SZ); the box office is picking up, focusing on the possibility of recovering at the bottom of the film and television sector, and recommending Wanda Film (002739.SZ), Light Media (300251.SZ), and Huace Film and Television (300133.SZ); the media side focuses on the increase in advertising brought about by the bottom of the economy, and recommended FanZhong Media (002027.SZ), and Mango Media (002027.SZ). (300413.SZ), etc.) ; At the same time, focus on the publishing sector from the perspective of high dividends and undervaluation.

The main views of Guoxin Securities are as follows:

The media sector's performance this week: the industry rose 8.07%, outperforming the Shanghai and Shenzhen 300 and outperforming the GEM Index. The media industry rose 8.07% this week (12.2-12.6), outperforming the Shanghai and Shenzhen 300 (+2.60%) and outperforming the GEM Index (+4.48%). Among them, the highest increases were Leo Co., Ltd., Fukushi Holdings, Tianyu Mathematics, and JiTV Media, etc., while those with the highest declines were Huali Technology, Business Treasure, Guangbo Co., Ltd., and Aofei Entertainment. Looking at the horizontal comparison, the media sector ranked first in terms of rise and fall of all sectors this week.

Focus: OpenAI held a press conference for 12 consecutive days. 1) OpenAI announced that starting December 5, OpenAI will enter a continuous cycle of releasing new features. In the live broadcast debut, OpenAI announced two important updates: the full version of the big inference model O1 and its advanced model, and also launched a monthly ChatGPT Pro subscription service; 2) Meta launched Llama 3.370B, which made significant improvements in performance compared to Llama 3.1405B, the largest Llama model before Meta, while drastically reducing costs; 3) Musk's XAI received another 6 billion dollars in financing, and the valuation has already exceeded 40 billion dollars.

This week's important data tracking: Box office continued to pick up in December. 1) This week (December 2 to December 8), movies grossed 0.39 billion yuan. The top three box-office hits were “Good Stuff” (144.0907 million, accounting for 37.3%), “Lone Star Project” (46.1505 million, accounting for 11.9%), and “Karma” (29.7276 million, accounting for 7.7%); 2) In terms of variety shows, “Goodbye Lover Season 4”, “Let's Go Now Season 2”, “Let's Run”, “Let's Run”, and “Let's Run for Tea Horse” ranked top 3); On the game side, October 2024 The top three mobile game revenue earners in China are “Whiteout Survival,” Tencent's “PUBG MOBILE,” and Miha's “Genshin”.

Investment advice: Continue to be optimistic about AI applications and IP millet industry opportunities, and focus on recovering the bottom of the boom in the medium to long term. 1) OpenAI launched a 12-day live broadcast, and the AI application targets for US stocks reached new highs. From the perspective of short-term event catalysis and US stock mapping, the AIGC application side continues to be optimistic about opportunities to make up gains on the AIGC application side, focusing on IP, big models, and application links (see investment recommendations section in the text for specific targets). The prosperity of the IP millet industry continues to rise. We are optimistic about IP, operation, channels, etc., and we mainly recommend Bubble Mart and focus on other individual stock opportunities in the industry chain (Guangbo Co., Ltd., Yao Ji Technology, Aofei Entertainment, etc.). At the same time, focus on pan-technology theme themes such as VR/AR, data elements, and cultural outings; 2) The boom is expected to continue to improve, and the gaming sector recommends targets such as Kaiying Network and Giant Network; the box office is picking up, focusing on the possibility of recovering at the bottom of the film and television sector under supply recovery, recommending channels (Wanda Film, Cat Eye Entertainment) and content (Optical Media, Huace Film and Television); the media side is also concerned about advertising growth brought about by the upward economic bottom (Focus Media, Mango Supermedia, Bilibili, etc.); Follow the publishing section.

Risk warning: regulatory policy risk; performance risk; goodwill and asset impairment risk, etc.

Disclaimer: This content is for informational and educational purposes only and does not constitute a recommendation or endorsement of any specific investment or investment strategy. Read more
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