Mingchuang Premium (09896) rose 5.03% in early trading and now reports HK$48, with a turnover of HK$0.2 billion.
Mingchuang Premium previously announced third-quarter results. Total revenue for the third quarter increased 19.3% year over year to 4.52 billion yuan, of which overseas revenue increased 39.8% year over year to 1.81 billion yuan. Gross margin for the quarter was 44.9%, up 3.1% from the same period last year, a record high. In addition, Mingchuang Premium mentioned the recently popular “millet economy” during the earnings call. The company said that compared to the second quarter, sales performance in the two-dimensional category increased 50% month-on-month; it is expected that next year, it will launch millet peripheral products developed by Mingchuang every month.