据有关统计，近期多达20家车企已官宣降价，以“限时价”“一口价”开启年终降价。特斯拉尾款立减活动也在进行中，截止日期为12月31日，针对Model Y后轮驱动版及长续航全轮驱动版车型尾款立减1万元，售价23.99万元起。理想汽车推出“3年0利率”，理想L6最低首付仅需要6.98万元。瑞银中国汽车行业研究主管巩旻预测，2025年一季度汽车价格战可能会再次爆发，而且可能比往年来得更早、更猛烈。Auto stocks performed poorly. As of the time of publication, Li Auto-W (02015) fell 3.26%, trading at 94.9 Hong Kong dollars; Guangzhou Automobile Group (02238) dropped 1.71%, trading at 3.44 Hong Kong dollars; Xpeng Motors-W (09868) decreased by 0.86%, trading at 46.1 Hong Kong dollars.
According to Zhicon Finance APP, auto stocks are performing weakly. As of the time of publication, Li Auto-W (02015) is down 3.26%, reporting at HKD 94.9; Guangzhou Automobile Group (02238) is down 1.71%, reporting at HKD 3.44; Xpeng Motors-W (09868) is down 0.86%, reporting at HKD 46.1.
Recently, Cui Dongshu, the secretary-general of the Passenger Vehicle Association, pointed out in a publicly released article that the price war in the national passenger vehicle market for 2024 is showing unprecedented intensity. According to Statistics, from January to November 2024, the number of models sold at a discounted price in the market has reached 195, a figure that not only exceeds the 150 models of discounted vehicles for the whole year of 2023 but also significantly surpasses the total of 95 models offered discounts throughout 2022, showing the brutality and intensity of market competition.
According to relevant Statistics, recently up to 20 automotive companies have officially announced price reductions, initiating year-end discounts with "limited time prices" and "fixed prices." Tesla's final payment discount activity is also ongoing, with a deadline of December 31, offering a discount of 0.01 million yuan on the final payment for the Model Y rear-wheel drive and long-range all-wheel drive versions, with prices starting at 0.2399 million yuan. Li Auto has introduced a "3-year interest-free" offer, with a minimum down payment for the Li L6 requiring only 0.0698 million yuan. UBS Group's head of automotive industry research in China, Gong Min, predicts that a price war in the automotive industry may break out again in the first quarter of 2025, potentially earlier and more intense than in previous years.