According to the Wall Street Journal, the two giants Alibaba and Tencent are "considering gradually liberalizing each other's services", which, if realized, will undoubtedly be an important turning point in the history of Internet consumption in China.

The so-called "mutual liberalization of services" refers to breaking down a series of barriers such as the inability to share Taobao links in Wechat and the inability of Taobao and Tmall to use WeChat Pay. The report also specifically pointed out thatLiberalizing each other's services will not only make the consumer experience more convenient, but also mean that the two giants have the opportunity to have a better understanding of each other's business.。

All these conveniences stem from the recent fall of the antitrust hammer of regulators. Rumors of a rapprochement between the two giantsThe capital market is cautiously optimistic about this.On the evening of the 14th, Alibaba's US stock rose more than 3% before trading, and closed less than 1% on that trading day. Alibaba's Hong Kong stock trend was consistent with that of US stocks in the overnight market, and Tencent also jumped more than 2%.

BT Finance found that even if Ali Tencent opens up to each other, there are still many "transparent walls" in the Internet industry, and capital is concerned about whether the competitive landscape will really be opened and whether corporate innovation can be really stimulated.

"hear the sound of melting snow."

The antitrust hammer continues to fall, and rumors of an open ecology between Ali and Tencent have been heard since the beginning of the year.

In March and April, there were reports that Taobao special version and Xianyu (Alibaba's platform for selling second-hand idle goods) were interested in moving into WeChat Mini Programs. BT Finance also found that in May, "relatives and friends save money to buy" (the related domain name is the taobao.com suffix), box horse group purchase and other Taobao Mini Program settled in Wechat, but these Mini Program are not available yet.

At that time, the market predicted that the day of sharing Taobao treasure directly on Wechat and WeChat Pay for shopping in Tmall was not far away. In fact, the sound of melting snow has already been quietly sounded.

Chinese consumers have long been accustomed to such inconveniences, and the competition barriers erected by Internet giants have become "invisible transparent walls", and there are still many such transparent walls.

As early as in the era of PC Internet, Taobao merchandise information could not be found in Baidu, and the method of encircling the city under siege became increasingly fierce in the mobile Internet era. The "Tou Teng war" in which Meituan folded Alipay and Toutiao application fought for sharing within Wechat several times became the focus of public opinion.

Ali and Tencent consciously "break the ice", other enterprises in the market still have more "transparent walls" to be torn down.

The capital market is cautious.

Imagine, if Wechat and Taobao completely break the ice, which companies will be "bearish"?

Reasoning from business logicSome WeChat business platforms may be hit for the first time.. Some companies take advantage of the non-interworking background of Wechat Taobao to build Saas (Software-as-a-Service, Software as a Service) platform, among which the outstanding ones have become listed companies. Assuming that Wechat Taobao is fully interconnected, users can recommend Taobao treasure directly to Wechat friends, the above SaaS platform has the risk of being overhead.

For pinduoduo, the intercommunication of Alibaba Tencent will also constitute a negative to a certain extent.After being blessed by Wechat, Taobao has increased its social portal with huge imagination, and pinduoduo will face stronger competitors. Reflected in the secondary market, pinduoduo shares closed down nearly 3 per cent on the day when Alibaba Tencent rose.

For another giant byte beat, the results of Ali Tencent's mutual liberalization may be mixed.There has been a voice in the market: after Ali Tencent, will the next byte jump?

Douyin officially blocked links to third-party e-commerce platforms in the studio in October 2020. according to the Interface News report at the time, industry insiders regarded it as a turning point for Douyin and Taobao from "cooperation" to "competition". The e-commerce ecology of Douyin has gradually completed its closed loop. If it is introduced back to Taobao outside the chain before cultivating the user stickiness of Douyin shop, I am afraid it will not be happy to see the byte jump.

On the other hand, byte beat is also a victim. Since 2018, Byte Jump and its applications have sued Tencent for blocking and blocking user access by technical means, which has become one of the fiercest battlefields in the "Touteng War". If this kind of shielding is lifted, it is undoubtedly good for byte jumping.

On the whole, the capital market is cautiously optimistic about the rumors that Ali and Tencent liberalize each other's ecology. But rumors are rumors after all, and there is still a long way to go before they actually land. With the rapid development of Internet enterprises, who can predict that the day when the wall is really broken, what will be the pattern of the market?

What users and the market are really willing to see and look forward to are technological racing and product breakthroughs.. In the final analysis, only healthy competition can promote a more convenient future.