On November 3rd, the capital states learned that with the end of the transition period of new regulations on capital management, breaking the new exchange and the regulatory drive, and with more equity investment opportunities brought about by this year's structural bull market, listed companies that used to be keen to buy bank wealth management, this year also began to focus on private equity products.

Since the beginning of this year, a number of listed companies, such as Sunshine Lighting, Wenfeng shares, Yangyuan drinks, Fu Anna, Huamao shares and so on, have begun to subscribe for private placement products on a large scale. As of November 1, 24 listed companies announced to subscribe for 34 private equity products, totaling 2.147 billion yuan.

Especially in the context of this year's structural bull market, private equity quantification and private equity collection products with stable performance and relatively small volatility are becoming new preferences.

It is understood that Sunshine Lighting issued an announcement on October 13 that it plans to buy the magic square quantification 500 index enhanced Happy 18 private equity investment fund for no more than 300 million yuan. On July 15, Coli Sensor subscribed for an index-enhanced product invested by Lingjun; on January 22nd, Fuana spent 150 million yuan to subscribe for Xuanyuan investment. Cixing shares bought 20 million "Wanbo quantitative hedging No. 8" in January this year, and Chinese online bought 30 million "Bopri Tianyue Yi 1 securities investment private equity fund" in February this year.

In addition, listed companies also prefer fixed-income products such as bonds. In October this year, Wenfeng announced that it had subscribed to a bond fund with 200 million yuan in simple assets. In August and July, Yangyuan drinks and Gu Home spent 200 million yuan and 100 million yuan respectively to buy products from Mingyi Fund.

It is reported that Mingyi Fund is a 10 billion private placement founded in 2012 with the "Bond Strategy" as its core strategy, and the private placement pays great attention to the management of liquidity. it often provides investment solutions that balance returns and risks according to customers' investment needs and risk preferences.

On the whole, with the breaking of just exchange and regulatory drive, the return-risk ratio of traditional financial products is declining day by day, superimposed by the current structural bull market environment, the attractiveness of investment income in the secondary market has greatly increased. The private equity industry is also increasingly favored by more and more high net worth customers.

Liu Yan, chairman of Anjue Asset, previously said that the purchase of private equity fund products by listed companies, on the one hand, reflects the long-term trend of the market's optimistic equity assets and A-share market; on the other hand, it also shows that they are beginning to agree with the capital management ability and standardized development of private equity companies. Benefiting from the standardized development of the wealth management market in recent years, private equity products have become one of the capital allocation options of listed companies. Private equity managers also attach great importance to security, and the product risk control standard is very high.

Yuan Huaming, general manager of Huahui Wealth Investment, believes that there are two characteristics of "buying private goods" during the year. First, the number of listed companies participating in the establishment or subscription of private equity fund products increased significantly compared with the same period last year; second, the performance of some listed companies benefited from private equity fund investment is more prominent. The "private purchase" of listed companies is mainly considered from two aspects: financial income and industrial layout. The structural bull market of A-share market and the flexibility of private equity fund mechanism contribute to the realization of these two goals.