The company was founded in 1994 and invented the first fully automatic household soy milk machine, making it easy for thousands of households to drink fresh soy milk. In September 2007, it was officially restructured as a joint stock company to continue to expand small kitchen appliances and create quality home appliances for users. The company is engaged in R&D, production, sales and technical consulting of small household appliances and kitchen utensils; storage, processing and sales of food. The main products are: soy milk machines, induction cookers, rice cookers, air fryers, cooking machines, etc. Corporate honors include being selected as “China's Most Influential Small Home Appliance Brand” for 10 consecutive years in 2018, the China Home Appliance Eppland Innovation Award, winning the “2nd China Light Industry Outstanding Design Award”, “German Red Top Design Award”, “China's Listed Company's Most Reputation Award for Technological Innovation”, a typical national quality integrity benchmark enterprise, and the China Corporate Social Responsibility (7th) Excellence Award.