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Despite Shrinking by CN¥661m in the Past Week, Guangdong TCL Smart Home Appliances (SZSE:002668) Shareholders Are Still up 120% Over 3 Years
Guosen Investment Strategy for the Home Appliance Industry in 2025: Many regions across the country are implementing the home appliance trade-in policy. Bullish on the continuous release of demand for home appliance upgrades.
The old-for-new replacement policy will continue in 2025, expected to sustain the release of demand for home appliance upgrades, driving growth in the home appliance industry.
Investors Don't See Light At End Of Guangdong TCL Smart Home Appliances Co., Ltd.'s (SZSE:002668) Tunnel
Guotou Securities: The overseas market for home appliances in the Middle East is vast, and the demand for large appliances has significant potential.
The Middle East has a large population, strong economic development vitality, and a hot and dry climate, indicating significant potential for demand in major household appliances, with especially wide demand for air conditioners.
Guosen: In December, the production of white goods increased by over 20%, and the effectiveness of the home appliance replacement program is significant.
The production growth rate of white goods in December continues to improve, with both domestic and export markets remaining prosperous; significant results have been achieved in the exchange of old for new, and the policy is expected to continue in 2025.
Guotou Securities: Q3 home appliance subsidy policy promotes economic improvement, while exports continue to grow rapidly.
Since the end of August, the detailed subsidy rules for the "trade-in old for new" of household appliances have been successively implemented in various provinces and cities, effectively boosting the consumer sentiment for household appliances. With the continuous implementation of the subsidy policy, the domestic sales of household appliances are expected to bottom out and rebound.
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