Shenzhen Baijiahua Department Store Co., Ltd. is a wholly foreign-owned enterprise approved by the Ministry of Commerce of China, with a registered capital of 220.4 million yuan. Currently, the company has set up 20 large-scale shopping chains in Shenzhen, Dongguan, Foshan and Guangxi, with a business area of more than 220,000 square meters, more than 50,000 types of products, and more than 8,000 employees. Since the establishment of the first store in 1995, the company has insisted on the specialization of organizational structure, standardization of work processes, and standardization of enterprise management as the core, established a complete set of standardized processes for marketing planning, store development, store planning, procurement and distribution, quality inspection, financial control, etc., advocated standardized management, scientific decision-making, and adhered to the path of sustainable development. After more than ten years of development, the company's level of operation and management has ranked among the highest in the Shenzhen retail industry. The company provides consumers with a one-stop shopping experience through in-depth market research, accurate market positioning and reasonable product combinations, and perfect customer service. Through the principles of honest management and mutually beneficial cooperation, the company works with a wide range of suppliers and friends to meet the growing material and cultural needs of consumers. Currently, all branches under the company implement computer network management for the entire product purchase, sale, and storage process, and successfully passed ISO9001 quality management system certification in 2004, making it one of the few certified enterprises in the domestic retail industry. The company's product sales continued and steadily grew, and brand awareness increased markedly. It was ranked among “China's Top 100 Chain Chains”, “Shenzhen Top 100 Enterprises”, and “Shenzhen Top 30 Chain Chains”; has been repeatedly awarded “National Credit Unit”, “National Customer Satisfaction Service Star Unit”, “Guangdong's Top 50 Listed Companies with Investment Value”, “Guangdong's Top 50 Listed Companies with Investment Value”, “Guangdong's Top 100 Service Industry Companies”, “Guangdong Distribution Industry's Thirty Years of Integrity and Pioneering Enterprises”, “Guangdong Province's Best Advanced Enterprise Units Created by Guangdong Province”, “Guangdong Province's Best Advanced Enterprise Unit of Advanced Credit Creation”, “Guangdong Province's Best Advanced Enterprise Unit” Favorite of “enterprises” and “consumers in Shenzhen” There are several honorary titles such as “Famous Brand Shopping Mall”, “Ten Years of Retailing · Top Ten Famous Shopping Malls”, and “The Most Growing Fashion Department Store in Shenzhen”. On May 21, 2007, Jiahua Department Store was successfully listed on the main board of the Hong Kong Stock Exchange, becoming the first retail company in Guangdong Province to achieve an overall listing. With a good commercial brand, strong operating strength, excellent management level and professional business talents, Baijiahua will follow the path of “integrating resources, developing chains, and contributing to society”, further accelerate the pace of development in the next five-year plan, and make new and greater contributions to the country's economic construction and a harmonious society. We sincerely hope that colleagues from all walks of life, new and old friends will join hands with Baijiahua to create a better future!
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