Reading Group is committed to building a broad and high-quality Chinese-language IP universe. The core IP and derivatives cultivated and developed by the company cover diverse forms of digital entertainment such as literature, animation, film, television, and games, and strive to integrate with offline real life to meet the full spiritual needs of users. Reading Group includes well-known brands in the industry such as QQ Reading, Starting Point Chinese Network, and Shinih Media to cultivate and develop IP, and has established extensive content distribution and IP cooperation with shareholder and strategic partner Tencent and third party partners. Reading Text Group has successfully exported IP adaptations in the fields of animation, film, television, and games, including “Celebrating the Years”, “Ghost Blows the Light”, “Dora Continent”, “The Full Time Master”, and “The Son-in-law.” Reading Group's large and rich content library and ability to develop the entire IP industry chain are its important advantages. On November 8, 2017, Reading Text Group was listed on the main board of the Hong Kong Stock Exchange, stock code: 0772.
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