About BRIGHT CULTURE Company

Beijing Zhongguang Yusheng Culture Communication Co., Ltd. was established in 2014 and is a professional pan-cultural entertainment content operator based on original content. With the purpose of “making content evolve again”, the company is committed to the integration and upgrading of all links in the entire cultural content industry chain. As a pioneer in the integration of the Chinese film and television entertainment industry, through continuous experimentation and innovation, the company has now formed a perfect “two in, two out” content development mechanism, turning the personalized content creation process into a standard industrial production process, and putting content research and development ahead of market demand, perfectly integrating the artistic pursuit of content with market demand from a professional perspective. At the same time, the company developed a matrix-type project operation model mechanism to maximize revenue diversification and cost allocation through matrix-like operation of product lines to the greatest extent possible. After six years of development and growth, the company has now formed four major business modules centered on content incubation, entertainment marketing, channel operation, and film and television investment. The five major business product lines of urban humanities, workplace series, vertical culture, post-95 youth culture, and police series have spawned a “three-industry combination” product structure of TV content, netizen content, and short video content, covering various product types such as variety shows, movies and TV series, short videos, audiobooks, etc. Since its establishment, the company has carried out in-depth cooperation with many of the world's top 500 companies such as Unilever, Audi, BYD, Arowana, Gree Electric, etc., and has formed stable cooperative relationships with platform channels such as Oriental TV, Jiangsu TV, Zhejiang TV, Anhui TV, Shenzhen TV, Tencent, Youku, iQiyi, Sohu, etc.