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Major bank rating | Bank of China International: Reiterates that Trip.com is the preferred stock in the travel Sector.
China Merchants International published a Research Report, citing travel data from the Spring Festival holiday in January to February this year, believing that overall tourism demand in China remains strong. The bank stated that while it reaffirms its optimistic view on the tourism Industry, it believes that recent incidents of electronic fraud related to Chinese citizens in Thailand may lead to a decrease in outbound travel demand to Southeast Asia.
During the Spring Festival holiday, the overall number of visitors to Hong Kong was approximately 1.4 million, with hotel occupancy rates generally reaching 90%.
The mainland Spring Festival holiday (from January 28 to February 4) ended yesterday, with a total of about 1.4 million visitors to Hong Kong, and the arrangements for receiving tourists were smooth.
The potential of "China Travel": there is still an annual increase of 200-350 billion RMB.
Bank of America predicts that if the proportion of tourism exports to GDP in China can catch up to the levels of South Korea or Japan, it will bring more than 20-350 billion yuan in income to China's tourism industry.
HK Eyes 60% Tourism Growth By 2029 In New Blueprint
As soon as the news of Japan easing tourist visas for people from China was released, local retail travel stocks surged immediately.
① The Japanese Foreign Minister, Toshimitsu Motegi, announced the relaxation of visa requirements for Chinese tourists to Japan, expected to be implemented in spring 2025. ② After the announcement, retail and tourism-related stocks in Japan rose, with J. Front Retailing Co. soaring by 8.38%, while Isetan Mitsukoshi Holdings and Takashimaya increased by 6.98% and 3.69%, respectively.
Short trips for the New Year and "combined leave" travel are on the rise, and tourism during the Spring Festival still appears to be booming.
① This year's New Year's holiday is relatively short, and it is said in the industry that most tourists will prefer short trips and "combine vacation" travels. Influenced by the "combine vacation," data from third-party platforms show that from December 28 to January 5, flight bookings increased year-on-year; ② Registration for long-haul outbound travel products for the Spring Festival has gradually closed, and it is expected that about 80% of the products for this winter vacation (including the Spring Festival) will see price decreases of 10% to 40%.
