About CABBEEN Company

Carbine Clothing Co., Ltd. (“Cabin” or the “Company”), together with its subsidiary subsidiaries (collectively the “Group”), is a leading fashion menswear company in China, focusing on the design, brand promotion and management, marketing and sales, and product development of fashion, shoes and accessories. According to the China Fashion Designers Association, Cabin is also a leading designer brand in China based on factors including retail revenue, number of retail stores, and brand popularity. The group has four fashion menswear brands: Cabin Casual, Cabin Metropolis, Carbine Trend, and 2 a.m. The company has strong product design and development capabilities. Its design team is headed by the company's founder, chairman and chief designer, Mr. Yang Jiming (also known as Mr. Carbin), and assists the company in establishing a unique brand culture that implements the entire product line and business operations. In 2010, Mr. Cabin won the “14th China Fashion Design Gold Top Award”, which is recognized as the highest honor for Chinese fashion design in the industry, and was recognized as “Asia's Outstanding Young Fashion Designer” by the Asian Fashion Federation in 2010. Under Mr. Cabin's leadership, since 2002, the company has participated in the China International Fashion Week press conference for 10 consecutive years and won the 2011 “China International Fashion Week Men's Wear Design of the Year” award and the “2012 China International Fashion Week Fashion Brand Award”. In 2011, the company introduced a leading ERP system designed by SAP, an internationally renowned enterprise application software company, to enable the company to manage and operate business more effectively, make sales forecasts and provide procurement guidelines to distributors more reliably and effectively, manage the inventory level of the distribution network, and provide management and operation guidelines for distributors in a timely manner. Through this ERP system, it not only helps the company manage real-time information on procurement, supply chain and distribution, but also tracks each product from delivery, storage to final sales. At the same time, it also helps manage the company's design, R&D, product procurement and marketing planning, warehousing, logistics, sales to distributors, marketing, retail sales management, inventory, finance and human resources. The ERP system now covers 100% of the company's branded retail stores.