Midea Real Estate Holdings Limited (“the Company” and its subsidiary “Group” or “Midea Real Estate”) (stock code: 3990.HK) is a listed company on the Hong Kong Stock Exchange Limited (“Stock Exchange”) and one of the top 100 private housing enterprises in Guangdong Province, and is included in the Hang Seng Hong Kong Stock Connect and other component indices. The Group was founded in 2004. Guided by the development positioning of a “smart healthy life service provider”, the Group has built a complex development ecosystem of “development+operation+technology”, and continues to make steady progress towards high-quality development. Inheriting the brand's manufacturing genes and good reputation, the company has always regarded the essence of the real estate business as a livelihood industry. Focusing on the residential development business, the company adheres to the path of “focusing on deep cultivation and strategic upgrading”. In the future, it will focus on setting up high-potential cities in the first and second tier, insist on targeting the middle class and high-net-worth improved target customer groups, adhere to the “high quality, new technology, and good service” quality deep-cultivation route, and take the user as the center to create a beautiful living experience with technological intelligence, green energy efficiency, health and versatility. For the operation business of property services and commercial management, the company focuses on strengthening asset-light management capabilities, developing third-party businesses through operational innovation, doing a good job in customer management, and achieving qualitative growth. However, for the real estate technology industry, which carries the company's transformation and upgrading strategy, it closely follows the needs of a good house, good community, and good service throughout the life cycle, and strives to develop the green prefabricated industry and the spatial intelligence industry, closely relies on key variables of technological innovation, and continuously promotes the transformation and upgrading of the company's industrial ecology to industrialization, digitalization, and greening. In the future, Midea Real Estate will continue to adhere to the long-term principle, cultivate a strong industrial foundation, and create greater value for society in a high-quality, realistic, and sustainable manner.
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