The company was founded in 1988. The company has always adhered to the “pragmatic, pioneering, steady and excellent” business philosophy and the “steady and even conservative” risk control concept. In more than 30 years of operation, the company has successfully overcome multiple markets and business cycles, regulatory reforms, and industry transformation and development. The company's main business includes wealth management, investment banking, asset management, transactions and institutions, financial leasing, etc. Corporate honors: Awarded with important awards such as “2018 Top Ten Securities Company App Brands” issued by Securities Times and China, “Top Ten App of the Year” by Sina Finance, and won the second prize of the 2022 People's Bank of China Fintech Development Award, the first prize for outstanding research topics from the Shenzhen Stock Exchange. In 2023, the company won the “CICC Treasury Bond Futures 10th Anniversary (2013-2023) Best Contribution Award”, “Outstanding Member of the Shanghai Gold Exchange”, and “Outstanding Bond Investment Institution (Self-operated Honors)”. As of the end of the reporting period, the Group had 345 securities and futures sales departments in China (including 311 securities sales departments and 34 futures sales departments), spread across 30 provinces, municipalities and autonomous regions; overseas, it had branches, subsidiaries or representative offices in 15 countries and regions on 5 continents: Asia, Europe, North America, South America and Oceania. With sales outlets all over the country and a very strategic international layout, the Group was able to establish a huge and stable customer base. By the end of the reporting period, the Group had over 25 million customers at home and abroad.
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