About JOY SPREADER Company

With the recovery of the domestic economy, under the country's clear guidance on the direction of digital construction of the cultural industry, the Group completed strategic transformation in 2023. The domestic business achieved comprehensive business integration with mixed reform companies established by cultural central enterprises, continuously developed new digital businesses combining film, television, entertainment and Internet technology, realized the deep integration of cultural values and scientific and technological innovation, and built a new entertainment industry with high-quality content as the core, driven by scientific and technological innovation, and a combination of diverse scenarios. Overseas e-commerce platform overseas business With the continuous strengthening of the concept of overseas goods going overseas and the rapid rise of e-commerce platforms, the fierce market competition environment has made the traditional overseas e-commerce model face various challenges. Combining the experience accumulated in overseas e-commerce business in the past two years, the Group actively adjusted its business model, gave full play to the core competitive advantages of its algorithm technology, decided to reduce the original trade business model of purchasing products for sale, and shift to focusing on interest algorithms to provide accurate marketing traffic promotion technical services for overseas e-commerce platforms, further improving the operating cash flow performance of overseas e-commerce businesses. To promote the long-term sustainable development of the Group in the future.