This modern concept bakery was founded by Anita Chia and Aris Goh in 2013 under the brand “Proofer.” Our name comes from a no-shortcut philosophy, which refers to a step many bakers skip: let the dough rise twice to make a rich bread. Just because this is the way to make good bread. PROOF = Proofer For many busy urbanites, it quickly stops when it comes to enjoying fresh and hot food on the go. The big idea behind our bakery highlights high quality ingredients, traditional techniques, and the exciting concept of freshly made bread for you. The Group has also developed its own brands, including “Proofer”, “Yuba Hut”, “Laura” and “300BC Bakery”.
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