The company was founded in 1987 and is one of the main investment enterprises of China Aviation International under the Aviation Industry Group. In 1993, Feiyada was listed on the Shenzhen Stock Exchange (stock code: 000026.SZ) and became one of the first listed companies in Shenzhen. It is the only listed company in the watch industry in China. The company was founded and developed from aviation precision technology and material technology. Adhering to the values of “brand leadership, customer orientation, value creation, cooperation and innovation”, the company focused on the watch industry with the mission of “inheriting the 'spirit of serving the nation by air' and creating a quality of life”, and formed a core business layout where watch brands and famous watch retail channels promote each other. Main products and businesses: Watch brand management and watch retail business. The company has always carried out its original intention of building an international watch brand. Relying on precision manufacturing technology, brand influence and deep channel cultivation stemming from the aviation industry, the company continues to innovate and break through. The “Feiyada” brand is one of the world's top three space watch brands. In 2017, it was selected for the Ministry of Commerce's “Made in China” brand program, won the “China Industry Award” in 2018, the “70 Brands for the 70th Anniversary of the Founding of New China” list in 2019, and the “2019 People's Ingenious Brand Award”.
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