The company was founded in 2002 and responded positively to the mixed reform of central enterprises in 2018, and joined hands with Yingfeng Group to upgrade from a simple film and television company to a full-wheel IP industry chain operation platform dedicated to building “content” and “content+” two-wheel drive, establish a horizontal matrix for content such as series, movies, animation, etc., and extend the industrial chain vertically with high-quality content as the core, to accumulate user sentiment with multi-format header content, and empower the back-end of marketing, consumption, cultural tourism, etc., and comprehensively built a leading omni-channel brand incubation and operation company with IP development capabilities. Main business: multi-format film and television business, innovation business, marketing business. The main products include movies, series, short videos, short and medium dramas, live action movies and TV games, super short series, music stage plays and super script entertainment, online parts of IP operations (virtual people, virtual anchors, digital collections, trendy games, etc.) and offline parts of IP operations (cultural tourism, derivative consumer goods, etc.), content marketing, brand marketing, media agency, and book copyright marketing. Corporate honors include the 5th “Fingertip List” Most Influential Film and Television Production Organization of the Year, the 4th “Hawkeye Ingenuity List” in 2019, outstanding market influence contributors in the 2017 China Manufacturing Association, the 7th “Influential” Top Ten Most Influential Companies in 2015, the 2012-2017 Beijing Outstanding TV Series Production Organization Award, and the 2012 “Huading Award” China's Top 100 TV Series Best Production Organization Award.
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