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Zhejiang Guyuelongshan Shaoxing Wine (600059.SH): some of the whole barrel pre-sales of the Chuan Yan 19 whiskey product are currently available.
On July 4th, Gelonhui reported that Zhejiang Guyuelongshan Shaoxing Wine (600059.SH) said on the investor interaction platform that some whole barrels of Chuanyan 19 whisky products are currently available for pre-sale, and they need to be stored for at least two years before being packaged and listed.
Zhejiang Guyuelongshan Shaoxing wine (600059.SH): Sales target for 2024 is still double growth of 12%.
Gu Yue Long Shan (600059.SH) expressed on the investor interaction platform that the company has always been confident in the cultural advantages and low-alcohol, health-care product advantages of Huangjiu and has set annual sales targets accordingly. However, there are many uncertain factors in the market. Influenced by the overall environment, consumer recovery is lower than expected, and the overall terminal demand of the industry is relatively weak due to continued decline in the total amount of alcohol and fierce market competition. The company's liquor revenue in 2023 was 1.725 billion yuan, an increase of 10.52% year-on-year. Although the preset target was not achieved, it was hard-won. The company's sales target for 2024.
During this year's 618 period, Zhejiang Guyuelongshan Shaoxing Wine (stock code: 600059.SH) achieved 15.21 million yuan in e-commerce sales.
On June 24th, GeLongHui reported that Zhejiang GuyueLongshan Shaoxing Wine (600059.SH) stated on the investor platform that the company continues to promote its four strategies of "high-end, young, global, and digital", and the goal remains unchanged. In response to the young consumer market, the company continuously strengthens product packaging and wine body design, and has successively released new products such as low-polymerization sugar Huangjiu, new-style rice wine, fruit wine, global first glutinous rice whiskey, coffee Huangjiu, etc. The company has also innovatively developed more drinking scenes and successively established "slow wine bar", "Daughter Red warm wine bar", "Champion Red little bar", "Huangjiu town tipsy house", "Jiujia Wine bar" and so on. The company is also formulating global strategies based on young people's consumption behavior.
Zhejiang Guyuelongshan Shaoxing Wine (600059.SH) plans to sign a cooperation agreement for 3,000 cases at the "Only Qingyu in China" tasting event.
On June 24th, Gelonhui reported that Zhejiang Guyuelongshan Shaoxing Wine (600059.SH) stated on the investor interactive platform that it has launched the global "Ba Qian Wan" themed marketing activity for Chinese Guoniang - Only Qingyu in 2024. This has the effect of integrating resources and concentrating efforts, and is an important initiative to enhance the influence of Shaoxing Huangjiu. As of the end of May, 365 various types of tasting and promotion activities have been carried out at home and abroad, several of which have large scales where the transaction volume of the Guoniang series products reached more than two million yuan. The company plans to conduct a 3000-box tasting event in the upcoming 'Yuejiuxing the World, Shandong Tour' and the 'Chinese Guoniang - Only Qingyu' tasting event of Guyuelongshan.
BOC International: There are two important characteristics for food and beverage currently, focusing on investment opportunities for mass price levels and second-tier leading companies.
The scale barrier of first-tier leading companies has been weakened, and second-tier leading companies are expected to usher in new development opportunities.
Zhejiang Guyuelongshan Shaoxing Wine Co.,Ltd (SHSE:600059) Looks Inexpensive But Perhaps Not Attractive Enough
When close to half the companies in China have price-to-earnings ratios (or "P/E's") above 32x, you may consider Zhejiang Guyuelongshan Shaoxing Wine Co.,Ltd (SHSE:600059) as an attractive investment
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