The company was founded in 1999, and after nearly 19 years of leapfrog development, it has now become a leading company with “R&D and design” and “brand operation” as its two core competencies. Feike is a leading personal care appliance company and the drafting unit for national standards for shavers. The company is an enterprise integrating R&D, manufacturing and sales of smart fashion appliances such as personal care appliances such as shavers, household appliances, and kitchen appliances. The company's current products include three categories of personal care appliances, household appliances, and kitchen appliances: (1) The main products in the personal care appliances category: electric shavers, hair dryers, electric toothbrushes, tooth washers, electric hair clippers, nose hair trimmers, women's shavers, hair irons, etc. (2) Main products in the household appliances category: electric irons, ironing machines, humidifiers, smart health scales, hair ball trimmers, etc. (3) The current main products in the kitchen category: electric kettles, rice cookers, etc. Selected by the Shanghai Federation of Enterprises, the Shanghai Entrepreneurs Association and the Shanghai Federation of Economic Organizations, the company won the 2018 Shanghai Top 100 Manufacturing Enterprises (47th), the 2018 Shanghai Top 100 Private Enterprises (58th), and the 2018 Shanghai Top 100 Private Manufacturing Enterprises (21st). During the reporting period, the company's brand was also recognized by the industry. The “FLYCO Flyco” brand was selected for the “BrandzTM 2018 Top 100 Most Valuable Chinese Brands” list (88th place) jointly published by the world-famous communications group WPP and its authoritative research agency Kantar Huatong in March 2018. During the reporting period, the company's products also won the love of consumers and won the “2018 Baidu Home Appliance Industry's Most Popular Small Home Appliance Award”.
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