About Jinhui Liquor Company

The company is located in Huixian County, Longnan, at the foot of the southern foothills of the Qinling Mountains and along the Jialing River. Jinhui Liquor originated in Western Han, flourished in Tang and Song, and became a famous “wine town” during the Ming and Qing Dynasties. In 1951, a local state-owned Jinhui Distillery was established on the basis of liquor (soju) workshops such as “Gongxinfu, Yongshengyuan, and Wan Shengkui”. It is the earliest time-honored Chinese liquor brewing enterprise in the province and the first batch of liquor brands approved for national registration in the country. From the 50s to the 70s of the last century, Jinhui Liquor became a famous wine in Gansu. In March 2016, the company was listed on A-shares on the Shanghai Stock Exchange and became one of the 19 listed liquor companies in the country. The company's main business is the production and sale of liquor. The business scope is: production and sale of liquor, water, beverages and their by-products; design, development, production and sales of packaging and decoration materials (licensed projects are operated with valid documents). The company's products include Gold Emblem 28, Gold Emblem 18, Century Gold Emblem, Soft Gold Emblem, Energy Gold Emblem, Gold Emblem Old Cellar, etc. Jinhui Liquor inherits an original low-temperature brewing process, giving full play to its unique geographical advantages and rich historical and cultural advantages, so that the company continues to grow. Its market share has always been the highest in the province, and has entered markets outside the province such as Ningxia, Shaanxi, Qinghai, and Inner Mongolia, gradually becoming a strong liquor brand in the northwest region. It has been successively awarded as “the most competitive brand of liquor in the country”, “the most competitive enterprise of liquor in the country”, “the national May 1st Labor Award”, “National May 1st Women's Model Group”, “National Light Industry Advanced Collective”, “National Model Greening Unit”, “National AAAA Tourist Attraction” and “Green Factory” at the national level. In 2010, it won the United Nations “World Special Product” and the “Millennium Award of Excellence”.