Bell Financial Group Ltd is a capital market service provider. The company is engaged in providing stockbroking, investment, and financial advisory services to private, institutional, and corporate clients. The reporting segments of the company are; Technology & Platforms segment includes Proprietary technology and platforms including online broking, Products & Services segment include Margin lending, Cash, Portfolio Administration, and Superannuation Solutions products and services, Retail segment includes traditional retail client broking (Retail client focus) and Institutional segment includes traditional wholesale client broking (Institutional and Wholesale client focus).