Express News | Morgan Stanley's Long Position in Bilibili Increases to 5.89% on Sept 5 From 5.28% - HKEX
[Brokerage Focus] First Shanghai recommends buying bilibili (09626) and expects its gross margin to grow steadily driven by advertising and gaming business.
First Shanghai issued a research report, Bilibili's Q2 revenue was 6.13 billion yuan, a year-on-year increase of 15.5%, slightly higher than market expectations. The gross margin was 29.9%, a year-on-year increase of 6.8 percentage points, mainly due to the increased proportion of high-margin advertising and gaming businesses. The operating profit margin was -9.5%, a year-on-year decrease of 14.6 percentage points. GAAP net loss was 0.61 billion yuan; non-GAAP net loss was 0.27 billion yuan, a year-on-year decrease of 71.8%, slightly higher than the market's expected loss of 0.33 billion yuan. The company expects to achieve non-GAAP operating profit in Q3.
Bilibili Options Spot-On: On September 9th, 58,283 Contracts Were Traded, With 819.48K Open Interest
After the Xinba incident, it has once again been embroiled in the "fake sliced beef" controversy. Xiao Yangge's Douyin and Kwai videos lost over 1.52 million followers in 30 days.
Recently, there has been controversy over the different prices of the same brand of hairy crabs sold by Sina Technology's popular anchors Ximba and Xiaoyang. According to Ximba's previous live broadcast, he revealed that his sale of 'Crab Lady' brand hairy crabs was priced much lower than that of Sanzhiyang, which resulted in a report filed against him by Xiaoyang's team. Ximba questioned that the same brand of hairy crabs sold by the other party could make '100 yuan per order' and also accused Sanzhiyang of shortcomings in quality testing, after-sales service, and compensation attitude. In response, Xiaoyang, in his first live broadcast after the dispute with Ximba, also said, 'I don't think quarreling is necessary; an enterprise cannot be built by quarreling back and forth.'
Zephirin Group Raises Price Target on Bilibili to HK$95 From HK$90, Keeps Rating at Strong Sell
Cinda Securities: Overall advertising market spending in 24H1 is under pressure, with prominent short video channels and stable ladder media.
In Q2 24, the total advertising revenue of the four major overseas technology companies increased slightly but remained within a stable range, with AI gradually optimizing the user search experience.
China International Capital Corporation: The year-on-year growth rate of advertising revenue of listed companies in the second quarter slowed down overall, with trade-oriented advertising growing at a faster pace.
The year-on-year growth rate of advertising revenue has slowed down due to the impact of both internal and external factors: the weak performance of the external consumer end affects the advertising budget of advertisers, while the internal factor is the pressure on growth rate after the low base effect in 2Q24.
US stocks closed with mixed performance for the three major indexes. Tesla rose more than 9% over the past two days, while NIO soared 14% after its performance announcement.
Before the non-farm data, there is new evidence of the cooling of the US job market, and economic concerns support a substantial rate cut bet. The yield curve of the 2-year/10-year US Treasury bonds, which briefly inverted for the third time in two years. The S&P 500 fell for the third consecutive day, with Broadcom falling more than 4% after hours, Tesla rising nearly 5%, and Nvidia and Chinese concept stocks rising nearly 1%. The yen reached a one-month high, and the offshore renminbi rose by 300 points to break 7.09 yuan. Gold rose briefly by 1%, and oil prices rose more than 2% before falling. US oil fell below $70 for the first time in 15 months over two days.
The trends of the three major Hong Kong stock indices are divergent, with the real estate and insurance sectors performing well.
Why did Dazhong Transportation Co.,Ltd. surge significantly today? Is the southbound capital outflow continuing?
U.S. stock market closing: the three major indexes have mixed gains and losses, with nvidia falling 11% over the past two days.
①S&P and Nasdaq fell for two consecutive days, while the Dow rose by 0.09%; ②Most large technology stocks closed lower, with Amazon falling by 1.66%; ③Berkshire Hathaway Class B shares continued to reach new historical highs; ④United States Steel: Thousands of jobs are at risk if it is not acquired.
Asian Equities Traded in the US as American Depositary Receipts Trend Higher in Wednesday Trading
The Bank of America: Raised the target price for bilibili to HKD 147, and raised the earnings forecast per share for 2024-2026.
Bank of America Securities published a report pointing out that after Bilibili's second quarter performance exceeded expectations, the bank held an investor conference last week. The bank expects the steady trend of the company's gaming and advertising business to continue in the second half of the year. Investors are particularly concerned about the updates of the "Sanmao" game, the stable trend of the advertising business, and the growth of e-commerce related businesses. In addition, the company's management is confident in its profit trend. The bank mentioned that currently Bilibili's "Sanmao" season 2 has good user engagement and feedback, and the company will launch season 3 at the end of November. The ROI of the promotional activities is still on track, so the company will allocate corresponding marketing expenses accordingly and
US stocks closed: nvidia's market cap decreased by 2 trillion overnight, leading the Nasdaq to plunge 3% and becoming the weakest of the three major indices.
1. Nvidia's market cap evaporated by about 1.99 trillion yuan; 2. The PHLX Semiconductor Index fell by 7.7%, with all components going under; 3. Large technology stocks collectively declined, with Apple dropping by 2.72%; 4. Berkshire Hathaway's stock price continued to hit new historical highs.
Bilibili Options Spot-On: On September 3rd, 82,529 Contracts Were Traded, With 780.24K Open Interest
Bilibili Analyst Ratings
BofA Securities Maintains Bilibili(BILI.US) With Buy Rating, Raises Target Price to $19
Bilibili's Robust Gaming and Ad Revenue Growth Spurs Buy Rating
HK concept tracking | Target 600 billion yuan! Shanghai is making efforts in live-streaming e-commerce and is expected to have broad development prospects in the future (including concept stocks).
Recently, Shanghai issued the "Three-Year Action Plan (2024-2026) for Promoting High-quality Development of Live-streaming Economy". It proposes that by 2026, Shanghai will strive to become a global hub for the live-streaming economy with international influence.
"Forcing ordinary practitioners to quit? Mihoyo's Cai Haoyu's latest controversial statement sparks heated discussions."
①Mi Haoyou, the founder of Mihoyo, stated on social media that only top talents and those who develop games for their interests have logical significance in game creation. Other game developers may consider changing careers. ②Mi Haoyou's remarks, known as "extreme theories" by some, have sparked discussions in the gaming industry.
Report: In July, the revenue of the Chinese gaming market increased by 4.26% compared to the previous month.
In July 2024, China's gaming market revenue was 27.8 billion yuan, a month-on-month increase of 4.26%, and a year-on-year decrease of 2.83%.