Brookdale Senior Living, Inc. engages in the provision of operation of senior living communities. It focuses on independent living, assisted living and dementia-care communities and continuing care retirement centers. It operates through the following segments: Independent Living, Assisted Living and Memory Care, and CCRCs. The Independent Living segment is primarily designed for middle to upper income seniors who desire an upscale residential environment providing the highest quality of service. The Assisted Living and Memory Care segment offers housing and 24-hour assistance with ADLs to mid-acuity frail and elderly residents. The CCRCs segment offers a variety of living arrangements and services to accommodate all levels of physical ability and health. The company was founded in 1978 and is headquartered in Brentwood, TN.