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Coca-Cola relies on high-end milk to achieve growth beyond soft drinks.
Fairlife's ultra-filtered milk, a brand under Coca-Cola, is produced in Disquiquilva, Illinois. When James Quincey became the CEO of Coca-Cola in 2017, due to health concerns, the sales of carbonated beverages showed an overall downward trend. This beverage giant began to strive for business diversification, no longer limiting itself to sugary drinks. What is the key step? Eliminating carbonation and returning to basic products: milk. Fairlife was launched in 2012 as a collaboration between Coca-Cola and the dairy product wholesaler Select Milk.
In Q4, Buffett significantly reduced his Hold Positions in Citigroup (C.US) and continued to sell off shares in Bank of America (BAC.US), while increasing his stake in the beverage giant Constellation Brands (STZ.US).
Berkshire Hathaway, led by the "Oracle of Omaha" Warren Buffett, submitted the fourth quarter Hold Positions report (Form 13F) as of December 31, 2024.
Berkshire Reduces Stakes in Bank of America, Citigroup, Buys Constellation Brands -- Barrons.com
Berkshire Hathaway Exits S&P ETFs, Lightens Holdings in Three Banks, Among Q4 Trades
Buffett's Berkshire Holds On to Apple Shares, but Trims Stakes in BofA, Citi and Capital One -- WSJ
Fund Update: BERKSHIRE HATHAWAY INC Just Disclosed New Holdings