Carter's, Inc. engages in the business of brand marketing of young children’s apparel. Its brands include Carter’s, OshKosh B’gosh, Little Planet, and Skip Hop. It operates through the following segments: United States (U.S.) Retail, United States (U.S.) Wholesale, and International. The U.S. Retail segment includes selling products through retail stores and ecommerce websites. The U.S. Wholesale segment focuses on wholesale partners. The International segment is involved in selling in retail stores and ecommerce websites in Canada and Mexico, and to international wholesale customers and licensees. The company was founded by William Carter in 1865 and is headquartered in Atlanta, GA.