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Lei Jun recalls the experience of building cars and says that Zhou Shouzi's resignation back then was a heavy blow.
On the evening of July 19th, Xiaomi's founder, chairman and CEO Lei Jun held the 5th annual speech. During his speech, Lei Jun looked back on the past when he decided to make cars. Lei Jun said that at that time, Xiaomi was in a difficult situation and the high-end of Xiaomi had just begun to develop. "Young executives who have been nurtured for many years and who I had high hopes for have resigned. He is Zhou Shouzi." He said that although he was reluctant, he could only express his sincere wishes. It is reported that Zhou Shouzi joined Xiaomi as CFO in 2015. At that time, Lei Jun commented on Zhou Shouzi, "Previously, Shouzi was a successful investor with a unique vision and professional financial skills.
Lei Jun is going to challenge the ten-million-level racing.
The Long March has just begun.
Lei Jun: At first, almost everyone thought that the Xiaomi SU7 would not sell well, and selling 3,000 units a month was a lucky break.
On the evening of July 19, in the 2024 Lei Jun Annual Speech, Xiaomi Chairman Lei Jun delivered a speech. He stated that after the launch of Xiaomi SU7, there were various doubts and criticisms, and the most common doubt was that Apple has been trying to make a car for ten years without success, why can Xiaomi do it in three years? "How would I know why Apple can't do it?" Some people even joked: "Jun, give up, everyone outside is XX." Almost everyone believed that it would not sell, and they thought that those who bought Model 3 were Tesla fans and would definitely not buy it; should BMW 3, Audi A4, and Mercedes-Benz C be upgraded to be more technologically advanced?
Lei Jun: After announcing the car-making decision, I decided to drive myself and test drove more than 170 cars in three years.
On the evening of July 19th, at the 2024 annual speech event of the director of Xiaomi, Lei Jun gave a speech. Lei Jun said that in order to make cars, one must understand cars. More than ten years ago, when he was busy with work, the company provided him with a full-time driver. When announcing the plan to make cars, he decided to drive himself. It took him several days to get used to it. He let the driver sit in the passenger seat, and his colleagues joked that his driver was so prestigious that the boss drove himself. In order to test drive enough cars, he initially borrowed cars from his colleagues to drive, then went to the 4S store to test drive, and later went to the company's underground garage to borrow cars that had not been driven. He chatted with the car owners about the advantages and disadvantages of the car, why they wanted to buy it, and why they wanted to change it.
Lei Jun: Most car companies first make SUVs because it's easy, but Xiaomi decided not to follow the usual path and start with pure electric sedans.
On the evening of July 19th, at the 2024 Lei Jun Annual Speech event, Xiaomi Chairman Lei Jun delivered a speech. He revealed that at the beginning of car manufacturing, the internal idea was to first build a car that Xiaomi engineers wanted to buy, with SUVs and sedans each accounting for half of the engineers' opinions. Lei Jun said that most car companies start with SUVs because it is easy, but Xiaomi decided not to take the usual path and started with pure electric sedans, making it easier to do other things. "The Chinese auto industry chain has matured, and it is easy to assemble a car. We thought about OEM and acquisition, but soon we decided to start with core technology and not take shortcuts. Because we previously suffered."
Express News | Xiaomi Bought Back 3 Mln B Shares for HK$49.6 Mln on July 19 - HKEX Filing