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Later Acquires Mavely for $250 Million, Unlocking New Opportunities for Marketers and Creators to Maximize their Return on Social
Friday, 3rd January at 6:00 am
BOSTON, Jan. 3, 2025 /PRNewswire/ -- Later, a leader in influencer marketing and social media management software and services, today announced its acquisition of Mavely, the leading Everyday Influencer Platform.® This acquisition accelerates Later's ability to deliver full-funnel impact and measu...

$Nu Skin Enterprises (NUS.US)$
Nu Skin Enterprises Announces Strategic Transaction of Mavely for $250 Million
Friday, 3rd January at 6:00 am
Nu Skin Enterprises Inc. (NYSE: NUS) today announced that its Rhyz Inc. subsidiary completed a strategic transaction with Later, a portfolio company of Summit Partners. As part of the transaction, Rhyz sold its Mavely affiliate marketing technology platform to Later in exchange for approximately $250 million in the form of cash and a minority equity stak...