Olaplex Holdings, Inc. is a science-enabled, technology-driven beauty company, focused on delivering its patent-protected hair care products to professional hair salons, retailers, and everyday consumers. The brand OLAPLEX is a patent-protected, proven, and potent haircare technology system that restores all hair types to its healthiest state possible. OLAPLEX created the Bond Building category which protects, strengthens, and rebuilds broken bonds in the hair during and after hair services. The company was founded in 2014 and is headquartered in Santa Barbara, CA.