Retailers Brace for a Ho-Hum Christmas -- Heard on the Street
So far this year, online sales during Thanksgiving in the usa have increased by approximately 4%.
Salesforce's data on Thursday showed that online sales in the first half of the Thanksgiving holiday in the usa increased by about 4%, compared to a 2% increase in the same period last year, marking a new sign of retailers heavily discounting to attract consumers. This year, American retailers have been rolling out more daring discounts earlier and increasing holiday offers to attract more budget-conscious shoppers' attention. Earlier this week, best buy's CEO Corie Barry said, "It is expected that demand will decrease in the gaps between promotions, but the impact is greater than expected." Target executives also stated that this year,
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