The savior of Ideal has come: Can the L6 really fill the 'pit' of MEGA? | Next Generation Vehicle Research Institute

Stick to sales volume or protect profits? The dilemma facing Li Xiang, as reported by Sina Technology. From the high-speed growth in 2023 to hitting the brakes this year, MEGA has become a turning point for the development of Li Auto Inc. Li Auto Inc recently released its second quarter financial report, showing a further slowdown in revenue growth and a significant decline in net income, with the residual impact of the Ideal MEGA storm still ongoing. Overall, Li Auto Inc has compensated for the impact of the Ideal MEGA losses on sales through the Ideal L6. However, the relatively low stock price of Ideal L6 has also brought some side effects, with the gross margin of Li Auto Inc's vehicles dropping in the second quarter of this year.

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