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Outfit brands return to offline to attract customers, still viewing outdoor sports as the key to traffic | Year-end review.
① This year, outfit brands are focusing on the establishment of offline channels, with some accelerating the opening of offline stores; ② Online is facing a traffic bottleneck, with low stock price competition, high return rates, and declining quality leading to a poor online ecosystem; ③ Outdoor sports are still regarded as a high-traffic area, with professionals believing that competition will intensify.
GF SEC: The WeChat Mini Store is testing a gift function, which is expected to bring new growth to the textile and apparel Industry.
The WeChat ecosystem has been continuously improving in recent years. Bullish on WeChat Mini Stores, which are expected to break through by giving gifts, achieving rapid growth in the e-commerce Business. Online revenue has already become one of the important income sources in the Clothing and Home Textiles Industry.
[Industry In-Depth Research] BOSIDENG paves the way, and the one who picks the fruit is Gaofan.
Author | Han The text totals 3,665 words, with an estimated reading time of 9 minutes. Is the increasingly expensive down jacket really what Consumers want? The severe winter has arrived, and at the bustling intersection of Sanlitun, a fashion landmark in Peking, a breathtaking upside-down Mount Everest stands tall. The exposed grayish-blue textures of the mountain rock, along with the frost-laden snowfall, paired with the northern winter winds, almost transports passersby to the world's roof. "Peak View" - under the upside-down Mount Everest shape is BOSIDENG's (03998.HK) latest promotional slogan. Not far away, the new generation BOSIDENG concept store in Sanlitun is bustling with activity as it opens concurrently.
BOSIDENG: 2024/25 Interim Report
These 4 Measures Indicate That Bosideng International Holdings (HKG:3998) Is Using Debt Safely
Ping An Securities Light Industry and Textile Clothing 2025 strategy: Focus on the dual main lines of valuation bottoms in sports and outdoor as well as home furnishings.
The current valuation of the textile Outfits Sector is in a low oscillation period, and the market has fully priced in the pessimistic expectations for downstream; the light industry Sector's valuation is recovering positively, and the valuation is expected to maintain an upward trend.
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